And we have Miles to Go… Embracing Choice in the Age of AI
As AI continues to revolutionize our world, it’s easy to feel overwhelmed by the sheer number of options it presents. From selecting the perfect typeface out of a thousand optically correct choices to using autotune in music production, AI offers unprecedented assistance. Yet, amidst this abundance, we still hold the power to choose—what we create, how we create, and when to let AI lend a hand.
AI empowers us to tell stories that illustrate and entertain, offering as much or as little support as we desire. It pushes us to focus on what truly matters: making decisions. This shift reminds us of our core purpose. Craft once drove our hours, from perfecting pen lines and sourcing Letraset to tuning instruments and sweating the details. These meticulous efforts underscored the importance of every element in our work because, in reality, the details are everything.
Today, with AI grammar tools making edits effortless and error detection trivial, there’s a temptation to accept defaults and rely on algorithms. This approach can lead us to overlook the real work—taking ownership of our creations. Instead of passively letting AI dictate the outcome, we have the agency to decide: this or that, or perhaps none of the above.
Reclaiming this agency transforms our mindset from “I’m just doing my job” to “I made that.” It’s about asserting our creativity and decision-making power, ensuring that AI serves as a tool rather than a crutch. By consciously choosing how we engage with AI, we preserve the essence of our craft and continue to produce meaningful, personalized work.
Go for it.

